WE ARE FOR...
- Entrepreneurs & Engineers who've optimized everything but themselves
- Founders ready to lead from the front, not the fatigue
- Nerds who want abs, not excuses
- Dads who want to play with their kids, not pass out on the couch
- Men who are tired of the bloat, burnout, and BS
WE ARE NOT FOR...
- Those looking for shortcuts without sweat
- Fitness bros without frameworks
- Excuse-makers, time-wasters, or system-saboteurs